Coming from France, Austria, United Kingdom, Spain, Poland, Japan, United States, Mexico, Brazil, Colombia, Argentina, Peru and Uruguay; thirty international buyers met with more than two hundred Chilean companies, especially SMEs, from sectors such as music, animation, audiovisual, editorial, fashion, graphic narrative and videogames at the First Export Meeting exclusively dedicated to the Creative Industries, Enexpro "Chile, Live Talent".
"The growth and development of the Creative Industries shows that Chile is not only a source of raw materials, we also have talent, intelligence and creativity. The exports of services associated with this sector allow us to show our identity and culture, attributes that contribute to our positioning in international markets", said ProChile´s Chief Executive Officer, Jorge O'Ryan.
“You play a very important role, especially today, in our economy. There are about 30 thousand companies that mean between 2% and 3% of GDP and that generate 6% of jobs nationwide", added O'Ryan”.
The activity, which is part of the plan carried out by ProChile to support exporting SMEs, achieved 520 meetings, which project business for US $ 3.1 million dollars (of which US $ 2.46 million corresponds only to companies from the audiovisual sector).
Among the most important international guests, where the Spanish Emilio Bernárdez (La Cúpula), Japanese Takashi Tokita (Square Enix), Franco-Mexican Amaya Ducru (85 ° Paris), Argentina's Jimena Hernández (Mediapro) and English Shamik stand out Majumdar (Disney).
Of the 249 companies registered, 168 correspond to the Metropolitan Region; 44 to Valparaíso; 9 to Biobío; 5 to Arica and Parinacota, to Tarapacá and Maule; 4 to Los Ríos; 3 to La Araucanía; 2 to Ñuble and Coquimbo and 1 to O'Higgins and the Atacama Region. In terms of sectors, 61 of the companies correspond to fashion, 43 to audiovisual, 38 to editorial, 35 to music, 26 to video games, 21 to animation, 13 to graphic narrative and illustration and 12 to design.
"The objective of this meeting is to deepen the commercial networks between Chilean companies and their international similar ones, and at the same time, strengthen mutual knowledge between both parties to facilitate the concretion of new businesses," said ProChile´s Chief Executive Officer, Jorge O'Ryan.
In that sense, O’Ryan added, "this meeting is another tool to position the sector as the holder of an innovative offer, with added value and great potential. We want to develop specialized knowledge and build internationalization strategies according to the characteristics of our companies and also models of participation in the main markets ".